Brand Manager (FMCG)

Brand Manager

Description:
We are hiring for our client, a leading food company experiencing strong growth, who is seeking an experienced Brand Manager to drive brand strategy and market expansion. This is an exciting newly created role due to business success, offering a fantastic opportunity to make a significant impact on the company’s future direction.

Top 3 Things to Know About this Job:

1. Newly created role – Opportunity to shape and develop the brand strategy.
2. Leadership opportunity – Manage a Marketing Executive and external agencies.
3. Growing business – Be part of a company with ambitious plans and a strong market presence.

The Role:

• Develop and implement a comprehensive brand strategy to drive awareness, engagement, and growth.
• Lead the marketing function, managing a Marketing Executive and working closely with external agencies.
• Oversee brand campaigns, product launches, and digital marketing initiatives to strengthen market positioning.
• Conduct market research and competitor analysis to inform strategic decision-making.
• Collaborate with cross-functional teams to ensure brand consistency across all channels.
• Monitor performance metrics and optimise strategies based on insights.
• Manage marketing budgets and ensure strong return on investment (ROI).
• Organise events such as product launches and exhibitions to promote brand engagement.

The Person:

• Proven experience in brand management, ideally within FMCG or the food industry.
• Strong understanding of consumer trends, digital marketing, and brand positioning.
• Experience managing teams and working with external agencies.
• A strategic thinker with a hands-on approach and the ability to drive results.
• Excellent communication and project management skills.

The Reward:

• A brand-new role offering the chance to shape and develop a growing brand.
• Leadership opportunity with scope to build your own team over time.
• A supportive and dynamic environment within a well-established food company.

Next Steps:
For further information and to apply for this Brand Manager role, please contact Ryan McMahon. Visit our website for a full list of job opportunities.